Audubon® Pale Purple Coneflower
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A living birdfeeder! Pale Purple Coneflower gives goldfinches a meal they can’t refuse when its seeds start to ripen in late summer. The seedheads will bring these zippy little birds flocking to your garden. Plant a patch by your deck or patio, so you can watch their antics at close range as they try to gather every last seed from the knobby cones. Earlier in the summer, you’ll love the whimsical pale pink flowers with their long, ribbony petals swaying in the breeze. Some of our showiest native butterflies—great spangled fritillaries, monarchs, and swallowtails—enjoy Coneflowers, too, and they’ll come to sip their nectar.
May Benefit & Attract: cardinals & grosbeaks, wrens, sparrows, thrushes, orioles, finches, mockingbirds & thrashers, vireos
Take Birds Under Your Wing
New! Introducing our bird-friendly collection of Audubon® Native Plants & Trees
- Better for Birds, 100% Neonic-Free
- Not Available in non-native regions, states or counties (see Native Regions map)
Bower & Branch is proud to grow Audubon® Native Plants for Birds in partnership with the National Audubon Society to help birds and other wildlife thrive.
- The National Audubon Society protects birds and the places they need, today and tomorrow
- This bird-friendly native plant provides food and shelter for local and migrating birds and other wildlife
- Your purchase and planting of this native flora directly supports Audubon’s conservation mission and impact
- Learn how you can help birds in your home and community through Audubon’s Plants for Birds program
- Audubon Native Plants & Trees are free of neonicotinoids and exclusively grown by Bower & Branch
Audubon® is a licensed and registered trademark of the National Audubon Society. All rights reserved.
- Hardiness Zone: 3-10
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Recommended by Our Growers
Pale Purple Coneflower is a relic of our proud prairie past, when wildflowers grew shoulder-to-shoulder with tall grasses throughout our nation’s heartland. Now cornfields and parking lots have mostly taken the prairie’s place, though this native Spirit lives on in the wild spaces that remain. Its natural range extends from Iowa and Illinois down to Texas and Louisiana, with scattered populations occurring in nearby states. Its existence is threatened in Wisconsin and Tennessee, due in part to over-collecting. Some believe that Coneflower, a.k.a. Echinacea, is effective in treating or preventing colds, though the science is not conclusive on that.
Butterflies aren’t only interested in Pale Purple Coneflower’s blossoms. One species—the silvery Checkerspot—lays its eggs on the foliage for its caterpillars to eat. This petite orange and black butterfly is a lovely garden visitor (if it doesn’t become more bird food!).
How to Grow
For best results, plant Pale Purple Coneflower in a sunny site or in a spot that receives shade only during the hottest part of the day. The soil should be of medium fertility and must drain freely. Cold, boggy soil in winter is not its friend. Deadhead spent flowers to keep the plant looking fresh if you wish, but remember that no seed heads at all means no goldfinches and no winter interest, either. On the other hand, plants allowed to go to seed may reseed in your landscape beds—you may consider this a plus. Cut old stems down before new growth appears in spring. Coneflowers love heat and are slow to emerge, so be patient.
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